Selected Work
A collection of creative projects across content, design, community, audio, and brand development. Some began as ideas of my own, others as collaborations, but all of them reflect the kind of work I love most: taking something from an idea to something real.
GrackenInk — Content & YouTube
Content Strategy • Video • Creative Direction
GrackenInk began as my YouTube channel and has grown into the testing ground for much of my creative work. I develop video concepts, scripts, thumbnails, visual direction, editing, and supporting content across platforms.
Rich in Theory — Podcast & Editorial Direction
Podcast Development • Writing • Visual Identity
Rich in Theory is an original GrackenInk podcast built around imagining what we would choose if practicality weren’t always the first constraint. I developed the concept, episode format, editorial voice, visual assets, and distribution across audio and written platforms.
Now & Then Club — Brand & Community
Brand Development • Events • Social Media
Now & Then Club is a social club project built around giving people a reason to gather, try something new, and connect in person. I developed the concept, visual identity, event themes, promotional materials, and ongoing creative direction as well as the organization and planning of events.
Corporate Communications & Employer Brand
Social Media • Internal Communications • Recruiting Content • Campaign Support
I create professional communications and social content designed to support recruiting, employee engagement, company culture, and employer brand. My work has included public-facing social posts, recruiting campaigns, event promotion, internal communications, employee recognition, and career-focused content.
For this portfolio sample, I’ll be highlighting a selection of publicly published work created during my role at Lumos & Associates.
Examples shown are publicly available materials. Internal or confidential company work is not included.